A couple of years ago, when many marketing "gurus" were saying email was dead, I said that mobile and espcially the iPad would boast the use of email marketing. So What do I see today? A study indicating that 23% of emails are opened on mobile devices.
Read the article at http://www.marketingprofs.com/charts/2011/6575/email-viewership-report-opens-via-ipad-up-73
Comments